Today, healthcare marketers are required to be so much more than advertising or website experts. They are agents of change who lead the response to increasing consumer expectations and competition. Hospitals, health systems, payers and providers are facing forces that demand urgent change to ensure sustainability and relevance. At Primacy, we believe these pressures necessitate a new approach to the agency partnership — one focused on helping our clients identify their most pressing challenges and developing solutions to move their business forward. We measure success by driving results and ensuring your organization achieves the transformation needed for long-term growth.