Create a launchpad for a new brand and new generation
At Gonzaga University, they strive to open minds, fight for the greater good and help shape tomorrow's leaders. Their new site had to bring their mission of altruism to life, while unifying all their disparate microsites, templates, and other content under a new brand identity. It also had to be a unique experience that stands out amongst thousands of other higher education websites and inspire prospective students to join them.
- Brand Positioning
- Content Strategy
- Media Strategy