Pat Phalon sees the transformative combination of technology, data and creative to shape and re-shape the world we live in—for the better. He has practiced digital marketing and experience development for nearly 20 years and believes that ingenuity, curiosity and purposeful direction can solve any challenge.
As SVP, Creative Director, Pat oversees Primacy’s user experience, video and content planning efforts. He helps Primacy’s clients connect the dots between their brands, their customers and the opportunities a digital world presents.
In his tenure with Primacy, he has helped to build the company from a small “web” development shop to a multi-disciplined digital services firm with a national footprint.
Prior to Primacy, Pat was a Creative Director for Modem Media where he led work for clients such as AOL, GM, GE, Eastern Mountain Sports and Merrill Lynch. Pat's work has earned a number of industry awards including, MITX, The One Show, Addy, WebAwards and Webbys.